How Eduardo Melzer Grew Grupo RBS into an International Company
Duda Melzer, whose birth name is Eduardo Sirotsky Melzer, is a successful Brazilian business executive. He serves as the chairperson and head of Grupo RBS. The company ranks highly in Brazil’s largest multimedia communications companies. Duda has shares in e.Bricks Ventures, which is an international private equity and venture capital located in Brazil.
Academic and Professional Background
According to clicrbs, Duda Melzer attributes his professional excellence to the business administration degree he earned from Pontifical Catholic University of Rio Grande do Sol. He also attended Harvard University for his master’s in business administration in 2002. Duda commenced his professional career in the financial and franchising sectors. He once served in the franchise office of Sweet Sweet Way. Furthermore, Booz Allen & Hamilton hired him as a consultant.
After relocating to the US, Eduardo Sirotsky Melzer got the chance to work with Delphi Corporation as a senior analyst. Melzer was also elected as the chief executive officer of a New York-based company known as Box Top Media. In 2008, Duda was honored to be a guest in two summits hosted at Harvard University. These included the Building and Leading Customer Centric Organizations and the Effective Strategies for Media Companies. Duda served as a member of the Executive Council of the Standard Norms and the Board of Ethics of the National Council for Advertising Self-Regulation. Check out his website eduardosirotskymelzer.
Duda Melzer joined the executive team of Grupo RBS in 2004. He also served as the VP of market and business development back in 2008.
Duda succeeded his uncle, Nelson Pacheco Sirotsky, as executive chair of Grupo RBS in 2012. Since he was appointed, he has headed strategic planning insights provided by the company’s board members.
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